Notes from the independent house.
A working journal for independent hoteliers, written by people who have stood at the desk, set the rates, and balanced the books. Read, share, argue with us.
Results for “Billboard effect”.

How much commission does Booking.com take, and how to pay less
The headline rate is only part of the bill. Here is what you actually pay, what you can change, and what you cannot.

The Second Tab: Why Guests Find You on Booking.com and Book Somewhere Else
Most guests who book you directly found you on an OTA first. Here is what that second tab is worth, and why, after the EU killed rate parity, independent hotels can finally win it.
Read it first, in your inbox.
New pieces, the occasional number worth knowing, and the ideas we can't stop thinking about, sent straight to you. No noise, just the good stuff.